
About me
Hi, I'm Alex and I am a creative, detail-oriented person with a passion for beauty, art, and making people feel their best. Whilst my full-time career is within Procurement, I've always loved expressing myself through creativity - whether that's through makeup, design, or personal projects.
I entered the bridal makeup industry in 2020, and since then I have been a finalist for 3 awards, a recommended supplier and becoming a pro member of a handful of luxury brands.
3x Makeup Artist of the year Award 2025 finalist (HBA, GMB and Beauty Full)
1x GMB Highly Commended Silver Award 2025 winner
Recommended supplier for Love It Again bridal
Pro member for:
Charlotte Tilbury
Hourglass
Iconic London
Look Fantastic Affiliate- LFTFALEXJ (20% off)
When I'm not working my 9-5 or painting faces, you'll probably find me in the gym, reading a book on my kindle or planning my next holiday. I love meeting new people, building good relationships with clients (and friendships) to ensure a solid foundation of trust to be a part of your occasion. You can rely on me to arrive on time, fully prepared with timelines and kit and bringing all round good vibes.
I look forward to chatting to you! X
My Ethos
I aim to embody the art of luxury beauty with a conscience.
My philosophy is simple: to deliver an exquisite, bespoke makeup experience using only the finest, cruelty-free products. I believe that beauty should be both indulgent and ethical, which is why I am committed to working exclusively with premium, animal-friendly brands that aligns with my values.
Every client is unique, and my artistry reflects that—offering tailored, flawless looks that enhance natural beauty while exuding elegance and sophistication. With an unwavering dedication to quality, precision, and professionalism, I aim to create an elevated experience where luxury meets compassion.
Because true beauty is not only about how you look—it’s about how you feel and the impact you make.
Testimonials

Alex was amazing start to finish with my bridal makeup and my MOH. Her makeup kit is extensive with every shade you could possibly want and her knowledge of what will suit you is great - my brows have never looked better! We had a really calm and relaxing morning getting ready with Alex, and our makeup looked fantastic all day long. Could not recommend her enough!
Sophie K.

Alex done my makeup and 5 bridesmaids makeup for our wedding on Saturday and brought out the beauty in all of us! I was especially happy with mine and so proud of how good all the girls make up was. all makeup lasted the whole day/evening. Alex knows her stuff and quietly ploughed on doing a brilliant job I can't thank her enough.
Liza M.

Alex came to our house yesterday to do our granddaughter’s makeup for her prom. She was very friendly and made Brooke feel at ease straight away, Brooke said they chatted easily.
Alex was amazing at her job and Brooke looked beautiful. Would highly recommend Alex if you ever have the need to have a makeup artist.
Thanks again Alex!
Jenny H.
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